Senior Product Scientist, Agentic Growth & Marketing

Key Highlights

• Execute the agentic lifecycle marketing strategy, partnering with cross-functional teams on the implementation of decision policies, managing the curated action library of approved content, and ensuring the Braze integration triggers personalized communications within defined safety guardrails.
• Manage data and feature requirements, partnering with Data Science and Engineering to ensure member-level behavioral signals and model outputs like churn risk and LTV are correctly utilized by the agentic systems to make reliable decisions.
• Maintain autonomy and governance guardrails, executing budget checks, brand safety points, and audit logging to ensure the system operates within the rules defined by Legal, Privacy, and Clinical partners.
• Implement causal measurement plans to connect agent decisions to member outcomes, focusing on distinguishing true incremental lift and providing data to improve decision policies based on measurable results.
• Communicate clear product requirements and status to Engineering and Data Science partners, focusing on the execution of data pipelines, identity resolution, and model consumption patterns required for production.