AlphaSense
Senior Director, Customer Lifecycle Marketing – Usage & Engagement
EURemotePosted Today$192,000 – $235,000
Full TimeSeniorRemoteEU
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Job Description
About AlphaSense: The world’s most sophisticated companies rely on AlphaSense to remove uncertainty from decision-making. With market intelligence and search built on proven AI, AlphaSense delivers in
Key Highlights
- Define the vision, strategy, operating model, and roadmap for Customer Lifecycle Marketing focused on usage and consumption-based offerings
- Establish repeatable and scalable processes, experimentation frameworks and success metrics
- Build the foundation for a high performing team as the function grows
- Design digital-first programs that accelerate time-to-value, encourage deeper and more frequent product utilization, and facilitate coordinated orchestration with Customer Success teams
- Develop and implement lifecycle strategies that increase customer usage of AlphaSense’s offerings, with a focus on our API solutions
Qualifications
Required Qualifications
- 10+ years of experience in high-growth, Enterprise B2B SaaS marketing, including significant experience leading post-sale marketing programs
- Demonstrated success developing and executing lifecycle strategies that drive measurable product usage or consumption, including in API-based customer environments
- Experience partnering closely across Marketing, Customer Success, Sales, and Product
- Strong analytical skills with experience using product and behavioral data to inform strategy
- Executive presence with the ability to influence cross-functional leaders and drive alignment
- Experience with usage-based or consumption-based business models
- Familiarity with product-led growth principles and experimentation methodologies
About the Company
AlphaSense
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Job Details
Employment Type
Full Time
Experience Level
Senior
Salary Range
$192,000 – $235,000
Location
EU
Work Mode
Remote
Posted
Today
Country
EU