
Cision
VP, Growth Marketing
USARemotePosted 15 days ago£145,000 – £165,000
Full TimeExecutiveRemoteUS
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Job Description
At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our globa
Key Highlights
- Own and evolve global demand generation and growth marketing strategy with accountability for pipeline growth, conversion efficiency, and revenue impact.
- Translate company revenue goals into clear demand plans, forecasts, operating metrics, and execution roadmaps.
- Architect and operationalize a unified funnel strategy for sales‐led motions, ensuring seamless experiences, clear handoffs, and shared accountability with Sales and RevOps.
- Lead end‐to‐end demand programs across performance marketing, paid media, SEO/AEO/GEO, web strategy and conversion rate optimization, ABM, integrated campaigns, email and programmatic marketing.
- Identify, test, and scale the highest‐leverage demand channels, campaign types, and programs to drive qualified mid‐market and enterprise pipeline.
Qualifications
Required Qualifications
- Experience leading global demand and ABM programs in enterprise SaaS, data, AI, or digital media environments.
- Strong analytical and financial acumen with comfort owning CAC, LTV, pipeline velocity, and ROI.
- Proven experience leading organizational change, operational modernization, or large‐scale transformation initiatives.
- Experience operating in multinational organizations and supporting growth across mature and emerging markets.
- Ability to think strategically and craft and deliver vision for growth opportunities, align marketing initiatives with business objectives and anticipate market shifts.
- Spirit of innovation and adaptability with the mindset to experiment, iterate and adapt quickly to changing market conditions, customer behaviors and competitive landscapes.
- Empathy and emotional intelligence to understand team needs, customer pain points to build relationships and drive buy-in.
- Willing to collaborate and share credit; open to feedback and constructive criticism; values team success over individual recognition.
Skills & Technologies
Go
About the Company
Cision
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Job Details
Employment Type
Full Time
Experience Level
Executive
Salary Range
£145,000 – £165,000
Location
USA
Work Mode
Remote
Posted
15 days ago
Country
US