Director of Ad Sales – West

Key Highlights

• Own West Coast revenue targets and forecasting; build a healthy, predictable pipeline across named accounts and agency groups, and deliver against quarterly goals.
• Develop and execute the regional go‑to‑market strategy, including territory design, vertical focus, pricing/packaging inputs, and coverage plans as we scale.
• Hire, coach, and lead a small team of sellers over time; establish operating rhythms, deal reviews, and CRM hygiene standards that improve forecast accuracy and execution.
• Build and deepen senior relationships at brands and agencies; open new logos and expand strategic accounts with clear commercial narratives that map Duolingo’s unique strengths (design, IP, native formats) to client objectives.
• Lead complex deals end‑to‑end—from prospecting and positioning through negotiation, close, renewal, and expansion—partnering tightly with Account Management and Ad Ops for flawless delivery.