FirstPrinciple AppsForBharat Pvt Ltd
Performance Marketing - Senior Manager
Bengaluru (Bangalore)Posted 1 month ago₹2,000,000 – ₹3,200,000
Full TimeSeniorIN
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Job Description
About AppsForBharatAppsForBharat is building AI-first consumer experiences that help millions of Indians connect with spirituality and culture. Backed by Peak XV, Elevation, Fundamentum, and others, w
Key Highlights
- Plan, launch, and scale app marketing campaigns across Meta & Google (UAC)
- Own end-to-end campaign performance — budgets, bidding, optimization
- Drive improvements in CPI, CAC, ROAS, and revenue growth
- Optimize full funnel (CTR → CVR → CPI → ROAS)
- Run continuous A/B testing across creatives, audiences, and funnels
Qualifications
Required Qualifications
- 5–7+ years of experience in performance marketing / growth (D2C / B2C / app-first)
- Strong hands-on experience with Meta Ads & Google Ads (UAC)
- Proven track record of scaling high-budget campaigns with strong CAC/ROAS control
- Experience in conversion-focused funnels (purchase / transaction-led)
- Strong understanding of performance metrics, attribution, and funnels
- Analytical mindset with experience in Excel / dashboards
Skills & Technologies
Digital MarketingGoogle adsMeta AdsGoogle UACPerformance Marketing
About the Company
FirstPrinciple AppsForBharat Pvt Ltd
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Job Details
Employment Type
Full Time
Experience Level
Senior
Salary Range
₹2,000,000 – ₹3,200,000
Location
Bengaluru (Bangalore)
Posted
1 month ago
Country
IN