Wpromote
Associate Manager, Paid Social
USARemotePosted Today
Full TimeSeniorRemoteUS
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Job Description
The Role Wpromote is looking for a sharp Associate Manager, Paid Social to join our team and help execute full-funnel paid social campaigns for a portfolio of exciting clients. This is a hands-on, ind
Key Highlights
- Fully managing paid social campaign set-ups, activations, and day-to-day optimizations across major platforms (Meta, TikTok, Pinterest, LinkedIn, Snapchat, Reddit, X)
- Formulating paid social strategies for client businesses, including full-funnel test recommendations across awareness, consideration, conversion, and retention, and optimizations that align with client objectives
- Owning day-to-day client communications, including performance updates and next-step recommendations
- Analyzing and reporting on relevant social media KPIs that help inform next-step recommendations, using AI-enabled and automation tools (e.g., Smartly, Sprinklr) where available to work faster and more efficiently
- Collaborating with internal teams, including paid search, creative, analytics, and programmatic, to build social media strategy that’s integrated into broader cross-channel media plans
Qualifications
Required Qualifications
- 2+ years of experience working in paid media advertising, comprising media planning/buying and/or paid social within an agency or client-side environment
- Two- or four-year degree in business, marketing, or a related discipline
- Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Meta, Snap, TikTok, Reddit, X, Pinterest, LinkedIn, etc.)
- Strong knowledge of Meta Ads Manager
- Familiarity with Google Analytics or similar analytics tools
- Meta Blueprint Certification preferred
- Solid working knowledge of Google Suite, Excel, Google Slides, Asana, or similar tools
- Continually seeks innovative and breakthrough ideas, approaches, and solutions
- Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail
Preferred Qualifications
- Exposure to AI-enabled advertising, automation, or reporting tools such as Smartly or Sprinklr
- Working knowledge of paid search, SEO, or other digital media channels and how they connect to paid social
- Interest in contributing to new business pitches, audits, or account growth planning
About the Company
Wpromote
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Job Details
Employment Type
Full Time
Experience Level
Senior
Location
USA
Work Mode
Remote
Posted
Today
Country
US