Senior Demand Generation Manager

Key Highlights

• SQL attainment — building the demand engine that consistently delivers qualified opportunities.
• Channel strategy — deciding where the next dollar and the next hour should go across organic search, AI search (AEO), content, gated assets, referrals, directories, events and paid acquisition.
• Execution at scale — leveraging contractors, automation and AI to execute more programs than a traditional one-person demand generation team could.
• Build and execute demand generation programs across organic search, AI search, content, partnerships, gated assets, referrals, directories, events and paid acquisition.
• Take product marketing assets and messaging and turn them into repeatable lead-generation systems—gating content, distributing it through the right channels, repurposing it for social, newsletters and AI search, and continuously improving performance.