Playson
Promo Features Marketing & Commercialisation Lead
IT
•
Full TimeRemotePosted Today$95,000 – $160,000
Full TimeSeniorRemote
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Job Description
About the RolePlayson’s promotional tools, including Power Blasts, Flexible Free Spins, Grand Race, Turbo Races and the Power Chance Jackpot Family, are powerful products that help operators enhance p
Key Highlights
- Own the end-to-end commercialisation and marketing strategy for Playson’s promotional products throughout their lifecycle.
- Develop compelling positioning, messaging and value propositions that translate complex product features into clear commercial benefits.
- Define target audiences, use cases and competitive positioning for new and existing promotional tools.
- Build and execute go-to-market strategies, ensuring successful launches for new features and product updates.
- Collaborate closely with Product, Sales, Account Management and Marketing teams to deliver coordinated product launches.
Qualifications
Required Qualifications
- Extensive experience in Product Marketing, Product Commercialisation or Go-to-Market Strategies.
- Previous experience within the online casino or iGaming industry.
- Strong understanding of B2B product marketing and commercial strategy.
- Experience launching complex products or features to market.
- Excellent storytelling, positioning and messaging skills.
- Experience creating sales enablement materials and commercial marketing assets.
- Strong stakeholder management skills with the ability to influence cross-functional teams.
- Excellent written and spoken English.
Preferred Qualifications
- Experience marketing casino promotional tools, engagement products or gamification features.
- Experience working closely with Product Owners or Product Managers.
- Knowledge of player engagement mechanics within online casino products.
- Experience analysing campaign performance and commercial adoption metrics.
Skills & Technologies
Go
About the Company
Playson
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Job Details
Employment Type
Full Time
Experience Level
Senior
Salary Range
$95,000 – $160,000
Location
IT • Full Time
Work Mode
Remote
Posted
Today