PadSplit
SEO Analyst (Fully Remote)
CanadaRemotePosted Today
Full TimeExecutiveRemoteCA
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Job Description
The Role We Need PadSplit is hiring an SEO Analyst to own and scale our organic search strategy across both traditional search engines and emerging AI-powered answer engines. As more people discover h
Key Highlights
- SEO Roadmap Ownership — Execute and evolve our existing SEO roadmap, implementing technical recommendations, metadata updates, content initiatives, and optimization opportunities while partnering with our external SEO consultant.
- Answer Engine Optimization — Improve PadSplit’s visibility and citation share across ChatGPT, Perplexity, Google AI Overviews, Bing AI, and other AI-powered search experiences.
- Content Strategy Development — Identify and create high-intent content opportunities that capture underserved search demand and strengthen PadSplit’s authority within affordable housing.
- Data-Driven Storytelling — Structure, optimize, and publish proprietary PadSplit data and research to establish the company as the authoritative source for housing and financial mobility insights.
- Technical SEO Management — Monitor crawl health, site architecture, Core Web Vitals, indexation, and structured data implementation while proactively identifying and resolving issues.
Qualifications
Preferred Qualifications
- AEO/GEO Expertise — Proven experience optimizing content and websites for AI-generated search experiences through structured data, entity development, and citation-focused content strategies.
- Technical SEO Skills — Strong understanding of schema markup, crawl analysis, site architecture, Core Web Vitals, indexing, and technical auditing tools such as Screaming Frog or Sitebulb.
- AI Workflow Experience — Demonstrated ability to use LLMs and AI tools to automate research, scale content production, streamline analysis, and improve operational efficiency.
- Content Strategy Knowledge — Expertise in mapping content to search intent, developing content briefs, evaluating quality, and connecting SEO efforts to business outcomes.
- Analytics Proficiency — Experience using Google Search Console, GA4, Ahrefs, Semrush, Moz, or similar platforms to measure performance and identify growth opportunities.
- Project Management Ability — Strong organizational skills with the ability to manage multiple SEO initiatives simultaneously across technical, content, and authority-building workstreams.
- Communication Excellence — Exceptional written and verbal English communication skills with the ability to create clear documentation, briefs, recommendations, and stakeholder updates.
- Data Analysis Mindset — Ability to interpret performance data, identify trends, and translate insights into actionable strategies; SQL experience and familiarity with BI tools such as Looker Studio are a plus.
Skills & Technologies
GoSQL
About the Company
PadSplit
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Job Details
Employment Type
Full Time
Experience Level
Executive
Location
Canada
Work Mode
Remote
Posted
Today
Country
CA