Senior Web Designer

Required Qualifications

• 5+ years of professional web/digital design experience, ideally in DTC, ecommerce, or high-growth startup environments
• Demonstrated experience designing for marketing and growth (landing pages, paid ad creative, campaign launches) with measurable conversion outcomes
• Hands-on experience designing ecommerce flows — product pages, checkout, purchase funnels, and post-purchase experiences
• Experience running or designing for A/B tests and experimentation programs
• A strong portfolio showcasing shipped marketing websites, landing pages, and digital campaigns
• Expert-level Figma (components, auto-layout, variables, prototyping, design system management)
• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, and ideally After Effects for motion)
• Strong graphic design fundamentals — typography, color theory, layout, visual hierarchy, and composition
• Deep understanding of responsive/adaptive design and mobile-first principles
• Working knowledge of HTML/CSS fundamentals
• Familiarity with WCAG accessibility standards and inclusive design practices
• Experience building and maintaining scalable design systems
• Strong written and verbal communication, with the ability to articulate design rationale to non-designers (marketers, execs, engineers)
• Comfortable receiving and incorporating feedback from multiple stakeholders without losing the thread of the original intent
• Self-directed and proactive — able to take an ambiguous brief and drive it to a shipped outcome
• Commercially minded — understands that design in this role serves business outcomes, not just aesthetics
• Detail-oriented, with high standards for craft and polish
• Comfortable working in a fast-paced environment where priorities shift and timelines compress
• Collaborative, low-ego, and able to disagree constructively