Helix
Senior Manager, Digital & Automation Marketing
UKRemotePosted 1 month ago$144,000 – $190,000
Full TimeSeniorRemoteUK
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Job Description
About HelixAt Helix, our mission is to help everyone improve their lives through DNA. We’re transforming healthcare by making genomics a standard of care and partnering with health systems and life sc
Key Highlights
- Campaign Management: Set up, launch, and manage campaigns across owned, earned, paid, and social channels—primarily Sanity, LinkedIn, and X.
- Platform Operations: Operate directly in CRM (HubSpot) and digital platforms to ensure flawless campaign delivery, partnering with product marketing & sales/business development to merge in-platform insights with strategic positioning and on-the-ground feedback.
- Market Intelligence: Monitor media, policy, and competitive trends that shape opportunities with key stakeholders and ICPs.
- Infrastructure: Drive innovation in marketing approaches, influencing the marketing tech stack with emerging technologies and platforms that drive customer awareness and adoption.
- KPI Tracking: Track, measure, and report on campaign and channel performance, defining marketing ROI to optimize resource allocation.
Qualifications
Required Qualifications
- Experience: 4–6 years of experience in digital or integrated marketing with a focus on campaign execution and optimization.
- CRM Expertise: Proven track record setting up and running CRM- and digital-led campaigns, with HubSpot experience strongly preferred.
- Analytical Mindset: Strong ability to interpret campaign data, build dashboards, and translate metrics into ICP-specific recommendations.
- Technical Stack: Hands-on experience with marketing & sales operations tools (Google Analytics, LinkedIn Campaign Manager, Hubspot, SEMrush or other SEO platforms, Hotjar, Zapier, etc.) and ability to work closely with software engineers.
- AI Proficiency: Practical experience using AI tools to streamline reporting, analytics, campaign execution or marketing/sales operations.
- Continuous Optimizer: A proactive, self-starting mindset with a relentless focus on ‘what’s next’; someone who doesn’t just manage existing workflows but actively seeks to disrupt and improve them through automation and AI-driven experimentation.
About the Company
Helix
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Job Details
Employment Type
Full Time
Experience Level
Senior
Salary Range
$144,000 – $190,000
Location
UK
Work Mode
Remote
Posted
1 month ago
Country
UK