Kinsta
Product Marketing Manager
Remote (Worldwide)RemotePosted 1 month ago
Full TimeMidRemote
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Job Description
Kinsta is one of the top-managed WordPress hosting companies, with a growing club of 120,000+ businesses including startups, universities and Fortune 500 firms. We're motivated by excellent quality, a
Key Highlights
- Define and maintain ideal customer profiles (ICPs) and buyer personas across segments and use cases.
- Develop and refine product positioning, messaging and competitive differentiation based on customer insights, market trends and product capabilities.
- Own go-to-market (GTM) strategy and execution for new features and product launches.
- Develop and maintain compelling product narratives and collateral that clearly communicate the value proposition of our offerings.
- Support the execution of global and regional go-to-market (GTM) initiativesCollaborate with Product, Sales, and Customer Success to create compelling sales enablement materials (pitch decks, battle cards, one-pagers).
Qualifications
Preferred Qualifications
- Experience with PLG (product-led growth) or developer-focused SaaS.
- A background in hosting technology or experience marketing to development personas.
- Pragmatic Marketing certified.
Skills & Technologies
Go
About the Company
Kinsta
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Job Details
Employment Type
Full Time
Experience Level
Mid
Location
Remote (Worldwide)
Work Mode
Remote
Posted
1 month ago